Heart active poster
Dynamic informational poster
The Human
A motion poster system where organ data becomes readable through character, rhythm, and graphic warmth.
AI-assisted cover created for this website; original project imagery appears below.
Work notes
Public copy is edited from the preserved original project page and its media record.
An animated information-poster system that turns heart, brain, and lung data into an approachable graphic language.
Information
Heart, brain, and lung content is organized through a clear poster hierarchy and simplified illustration.
Material
Character, organ diagrams, interface elements, and motion rhythm make the data approachable.
Film
Reference images remain in their original research context and are not presented as Ben Ma's authored artwork.
The Human
September 2019
Animated information-poster system
Original overview
The Human is an animated information-poster system presented as an exhibition installation. It visualizes data associated with the heart, brain, and lungs through motion, illustration, and graphic hierarchy.
When making this project, my initial plan was to use C4D for 3D modeling creation. However, at the later stage of production, I thought it would be more comfortable for the audience to make the cartoon version of the organ through AE, so I made a second version.
I chose three major human organs, the heart, brain and lungs, as the basis for my creation. Some small elements are added around the organs to make the overall picture more lovely and make the originally serious topic very interesting and approachable.
Moodboard
Source credit unavailable in the archived page
Workflow
Color palette
Exhibition installation
